American Express and Twitter, WTF, SMH02.19.13

Yesterday, I got one of those emails in my inbox that made my eyes go wide, eyebrows go up, mouth open wide and…what do they call that now? SMH? Yeah, definitely that.

Here’s the subject of the email:
Sync your Card to shop on Twitter with #AmexSync

…and the headline inside the email:
“Sync your eligible American Express Card with Twitter to purchase hot products with Tweets”

It goes on to explain the process…
1) Sync
2) Tweet special #hashtags (like #BuyXbox360Bundle or #BuyKindleFireHD)
3) Look for a response from @AmexSync with a confirmation #hashtag
4) Confirm by tweeting the confirmation #hashtag within 15 minutes…and the purchase is made.

I’ll admit that it’s a cool concept, but OH MY GOSH. Have you been to twitter lately? Just one glance at my direct messages, and it’s pretty darn clear that there’s a lot of hacking going on there. I get multiple messages every day asking if I “saw this picture of me.” Heck, my account was even hacked, TWICE, and someone posted all about how I was making hundreds of dollars a day filling out surveys. Yipee!

So I guess what I’m saying is…who the @#%! would connect a credit card – something I *think* would be kind of nice to keep secure – to a platform that’s notorious for being hacked?

Unless you’d like someone to order you an #XboxController or something…

Oh, by the way, looks like there are exactly 5 products you can purchase. SMH.

Available Products

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